Don't miss Blogspotting, which is Business Week's new blog. Launched on April 20, it is complemented by the cover story in the current publication, "Blogs Will Change Your Business". Stephen Baker and Heather Green will be talking about the place where the worlds of business, media, and blogs collide.
"..if bloggers don't strive to be accurate or aren't upfront about what they don't know, don't they lose credibility? And isn't credibility what people's reputations are based on online? Just a question."
In the debate regarding traditional journalistic ethics and whether they should apply to bloggers, I would think that, although there are no ironclad rules, if you expect to have a good reputation and credibility as a blogger, you'd best be honest and ethical in your writing. If you are representing something as factual, you'd best do your checking as any professional journalist would be required to do. You can't be "fired" as a blogger, but you can be seen, by the public, as unreliable and untrustworthy. I prefer to be a blogger people love to read - and to trust. If I offer opinion, I make it clear that it's opinion, and not fact.